MindSea Digital Health Blog
News and insights on mobile app development, design, and digital healthcare
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How To Use Xcode To Prototype A New Mobile App
We’ve used a number of mobile prototyping tools over the years to go from initial concept to interactive prototype. We’ve used a number of mobile prototyping tools over the years to go from initial concept to interactive prototype. Most of them were decent enough, but they were all lacking in some way which kept us Read more
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Product Iteration For Mobile Apps: 4 Ways To Move Quickly
Integrating simple yet powerful user feedback features allows publishers to collaborate with customers in much more effective ways. Read more
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How To Increase Reader Engagement: 5 Tips For Publishers
Among many others, increasing revenue is a common goal for publishers. Many aim to do this by leveraging modern mediums such as mobile applications… Read more
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4 Questions to Ask when Creating a Mobile Strategy
As media companies create their mobile strategies, they should think about available niche opportunities, what audience members and advertisers want, and how much user experience is valued. Reposted from the INMA Mobile Strategies Blog Along with their flagship app properties, news media companies have entered the mobile mix with a plethora of app products. We’ve Read more
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4 Breakthrough Strategies To Grow Ad Revenue For News Publishers
Think different. That’s the story at Canada’s largest daily, the Toronto Star, as they try a revenue strategy that ignores newspaper industry trends and embraces online economics. It’s counter-intuitive, but the Star’s new monetization plan starts with removing its paywall and cutting digital subscription revenue from thousands of subscribers who pay $9.99 per month. Just Read more
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App Discoverability in iOS 8
How do people find your app? We know that just submitting an app to the App Store is a sure-fire way for it to get lost in the shuffle. Luckily, alongside iOS 8, Apple has introduced new features you can use to separate your app from the crowd. Let’s talk about two new features in Read more
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How To One-Up Your Event Marketing With A Mobile App
In partnership with the East Coast Music Association, MindSea designed and launched an innovative app for iPhone and Android music fans. Co-written by both teams, this case study describes what we did together. Read more
