News and insights on mobile app development, design, and digital healthcare
When a startup launches an app that absolutely takes off, it’s no happy accident. It’s the byproduct of having a top-notch startup designer on the team who understands exactly what users are looking for and how to deliver it to them. Great designers aren’t always great startup designers—that is, if they don’t put in the… Read more
It’s one thing to create a successful web app; it’s another thing to create an accompanying mobile app that lives up to the expectations of your already happy customers. We’ve worked with brands who’ve taken on the challenge, so we know what it takes (and how good it feels) to launch a mobile app that… Read more
Mobile usage is way up. People love their smartphones. 77% of American adults now own a smartphone. That’s up 35 percent from 2011. There’s no denying that the power of mobile is changing the way people think. Your mobile device can do more now than ever before. The top brands in the world are realizing… Read more
If you’ve ever wondered… What color should my app icon be? Does the color of an app logo have any influence on downloads? What primary color should I use for my mobile app? How do users respond to different color schemes in an app? …then this guide will help you find the answers once and… Read more
When it comes to raising capital for your startup, I’m sure you’ve heard enough about the value of storytelling for one lifetime. If instead you’re looking for some practical strategies that you can use when crafting your pitch, then you’ll really love this blog post. It’s a simple rundown of the factors that matter most… Read more
You’ve built your dream app, and the pre-launch hype is off the charts! It’s now live in the App Store and Google Play and you’re just waiting for those five star reviews to start rolling in, but… They’re not. So what happens now? How do you keep that post-launch hype going? Staying power and a… Read more
You’re frustrated by the lack of innovation coming out of your company. And you’re convinced that your team is OK with simply being average. No matter how hard you try, or how many articles on innovation you share with the team, or how many lunch-and-learns you host, you can’t seem to get them on board… Read more
We all want to design products that people love. No doubt you’ve had buggy app experiences that made your blood pressure rise. You’ve felt the mounting frustration of trying to use a new product that’s not user-friendly. So of course, when it comes to your own products, you want to deliver the ideal experience to… Read more
We’ve always known building things for pocket-sized computers is awesome, and we wanted to share our enthusiasm. In June we held a mobile hackathon and this post will walk you through our latest mobile hackathon we held this past June and the fun that was had. A hackathon is an event where teams collaborate… Read more
There’s no question that every industry is different. Some industries are frequently disruptive and constantly in the press, and others fly under the radar without making noise. While these industries may not be the hottest topics at your local tech event, these industries still offer opportunities to innovate and create mobile apps that shake things… Read more