News and insights on mobile app development, design, and digital healthcare
Pop quiz: What recent approach to building startups has changed the tech industry? The MVP. Also known as Minimum Viable Product. Frank Robinson coined and defined the term and then popularized by authors Steve Blank and Eric Ries. An MVP is a product with just enough features to gain insight into the product and its future. If you’re Read more
What do cigarettes, liquor and Facebook have in common? They’re addictive. Or at least that was the way Y Combinator founder Paul Graham put it in his essay “The Acceleration of Addictiveness.” In the essay, Graham reveals that many of these addictive things are more concentrated forms of less addictive predecessors. Further, he points out Read more
Our smartphones are increasingly becoming extensions of ourselves – and apps are responsible. App makers continue to push the envelope, innovating with newly developed functions, features and distractions you can either blame or applaud for everyone being glued to their mobile screens. In my job as Senior Product Strategist at MindSea, I help would-be app Read more
App redesigns have received a bad rap over the last few years. As mobile app creators, we’re always watching to see how the user bases of the most popular apps respond to a redesign. We watch not only how these companies conduct themselves during the rollout but also how they conduct initial user research for Read more
Is your company thinking about developing a mobile offering? Are you hoping to head up the project? Maybe even position yourself as your company’s mobile app expert? You won’t hear any naysaying from us. The MindSea team knows apps are incredibly exciting territory – especially when it’s new ground for employees and/or tech startup entrepreneurs Read more
Today, you’re going to learn how to build an amazing design team. In most startups, design is often overlooked or seen as a nice-to-have instead of a must-have. But this mentality can quickly send startups on a one-way trip to the startup graveyard. The first thing founders need to understand when thinking about the design Read more
We recently analyzed the top iMessage apps on Product Hunt to answer this question: What factors go into creating an iMessage app that people really want? We looked at the types of iMessage apps. We looked at the role of these different apps. We looked at the user experiences of these apps. And in doing Read more
When a startup enters the market and disrupts an industry leader with what seems like just a simple mobile app, it’s not magic or luck. It’s their competitive advantage. It’s their ability to do something that an incumbent overlooked or ignored. Research shows that 45 percent of large enterprises struggle to produce mobile apps. The Read more
When it comes to scheduling projects or determining timeframes, there’s a famous business idiom you might have heard (especially if you’ve ever worked in or contracted an agency): “how long is a piece of string?” How about ‘how long does it take to build an app?’ Figuring out how long it takes to build an Read more
Did you know that the Starbucks logo has changed multiple times since launch? It’s the natural evolution of design—because what makes a design beautiful in one generation makes it out-of-date in the next. That’s why brands invest in redesigning their logos, websites and mobile apps. As their users begin to embrace a new wave of Read more