News and insights on mobile app development, design, and digital healthcare
Our guest this episode was Melissa Frew, a Senior Service Designer with Healthcare Human Factors. Melissa joined Reuben Hall to discuss how service design (and human-centered design) can have a major impact in designing and improving services in the healthcare industry. “We come in as designers and we bring in this sort of human-centered lens… Read More
In this post we explore ways to increase mobile app retention directly using notifications and discuss how to create habit-forming products. What benefit do you offer those using your product to make them return day after day? In this article, we explore ways to increase mobile app retention using notifications and how to create habit-forming products.… Read more
We’ve used a number of mobile prototyping tools over the years to go from initial concept to interactive prototype. We’ve used a number of mobile prototyping tools over the years to go from initial concept to interactive prototype. Most of them were decent enough, but they were all lacking in some way which kept us… Read more
What sets apart the good from the great? In our experience it’s great design and an unparalleled user experience, improved further with helpful mobile app support. What does customer support currently mean to your business and it’s unique needs? Mobile app support tools offer options with seemingly every feature pre packaged. It can be difficult to… Read more
iPad Pro, along with Apple Pencil has completely changed the way we work. It’s saving us time by allowing us to iterate on designs much more quickly, and it fits into our current workflow like a glove. Read more
Last week, we were thrilled to see that MindSea was again ranked as one of the top app developers in Canada. We were honored to be included in this list of some of the top Canadian mobile app developers in the industry—it’s always exciting to be recognized among peers. But even more important is the validation… Read more
Integrating simple yet powerful user feedback features allows publishers to collaborate with customers in much more effective ways. Read more
Among many others, increasing revenue is a common goal for publishers. Many aim to do this by leveraging modern mediums such as mobile applications… Read more
Reposted from the INMA Mobile Strategies Blog. When Apple had its big new tech, the advent of apps for Apple TV was an interesting development and one that might have piqued media companies’ interest. There’s a lot of “wait and see” as to whether adding apps to the traditional television experience heralds a new heyday… Read more
As media companies create their mobile strategies, they should think about available niche opportunities, what audience members and advertisers want, and how much user experience is valued. Reposted from the INMA Mobile Strategies Blog Along with their flagship app properties, news media companies have entered the mobile mix with a plethora of app products. We’ve… Read more
Looking for tips and tricks to improve your process when designing for mobile? In this post, we’ll be sharing our thoughts on research and user testing, iterative design, and the role analytics play in shaping digital experiences while informing assumptions. If you missed our previous post 3 Tips to Educate Mobile App Users, we shared our… Read more
Looking for some inspiration to spark your next design? Below we share our thoughts on user onboarding, feedback and empty states. In the coming weeks we’ll be sharing more on research, user testing, iteration in the design process and analytics, so stay tuned! One of the most overlooked aspects of a mobile product is user… Read more
We’re excited to be named a Leader among Canada App Developers by research firm Clutch. The Washington, DC-based site is a prominent listing of development agencies. They surveyed our previous work, client base, and proven ability to deliver on mobile application projects and our favourite part of the research process, client reviews etc. They also… Read more
Media companies will keep 100% of self-sold ad revenue from the Apple News app, which replaces its Newsstand app, with Apple earning 30% from ads it sells for publishers. The New York Times, Condé Nast, and The Economist will be among the first companies to give it a try. Reposted from the INMA Mobile Strategies… Read more
The ideal app is developed based on analytics information that clearly identifies a challenge, prototypes the offering, and tweaks the product based on follow-up testing. Reposted from the INMA Mobile Strategies Blog When it comes to digital platforms, we shouldn’t have to convince you that smartphones lay claim to the “fastest growth” title. But just… Read more
Understand the role analytics for mobile apps play in your entire mobile strategy is a must in 2019. At first, the great hope of digital publishing was that advertising would pay the bills. Then came a shift toward paywalls. Fast-forward a few years; now homepage impact is waning and paywall return rates are on the… Read more
As you have probably heard, Apple has announced the closure of the TestFlight website and is recommending iOS developers move beta testing builds to the new native TestFlight service available in iTunes Connect and the App Store. There have been a lot of opinionated debates within the community about this migration and as a result… Read more
Think different. That’s the story at Canada’s largest daily, the Toronto Star, as they try a revenue strategy that ignores newspaper industry trends and embraces online economics. It’s counter-intuitive, but the Star’s new monetization plan starts with removing its paywall and cutting digital subscription revenue from thousands of subscribers who pay $9.99 per month. Just… Read more
On August 5, 2013, Jeff Bezos bought his hometown paper, The Washington Post, for $250 million USD. While highly regarded, the paper was headed for its seventh consecutive year of declining revenue. Many wondered why he would spend so much for a fading business. One angle is clear: Bezos has a love of the written… Read more
How do people find your app? We know that just submitting an app to the App Store is a sure-fire way for it to get lost in the shuffle. Luckily, alongside iOS 8, Apple has introduced new features you can use to separate your app from the crowd. Let’s talk about two new features in… Read more
At MindSea, we have a passion for creating things. It was an honour to share this passion with others during the MindSea Hackathon this past weekend. Read more
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