News and insights on mobile app development, design, and digital healthcare
Mobile app investors are met with a plethora of pitches in their inboxes every day. Understanding how to build an app and launch a prototype for your mobile app can help differentiate your startup from the rest and give you a competitive advantage when pitching your app to potential investors. Marc Andreessen of Andreessen Horowitz,… Read more
A comprehensive resource highlighting the pros and cons of building an app in-house vs. choosing to outsource app development to a mobile app agency. Your organization has decided to build an app, but you don’t know whether you want to outsource app development or build your own app internally. You’re stuck asking a question companies have… Read more
People who understand how to find investors and succeed at raising capital do three things very well: They bounce back from rejection They create a great product story They know how to reach the right people Persistence and resilience are key traits of a successful entrepreneur. When you’re raising capital, you will likely get more… Read more
App store optimization isn’t limited to keyword-stuffing your headline and hoping the app store ranks you above the competition. It’s much, much, much more than that. App store optimization includes all the factors that increase the likelihood of your app being downloaded from the iOS App Store or the Google Play Store. Yes, you can… Read more
The best mobile apps are created as a solution to a problem. Once you’ve identified that problem and potential solutions, you now have actionable first steps towards creating a digital solution that can help make an impact on people’s lives. But what comes next? Executing your idea into a functional, well-performing app is an essential… Read more
You’ve heard over and over again that mobile is changing the world, and mobile app developers are more valuable than ever. You’ve seen the mobile app stats: 80% of internet users own a smartphone 26% of consumers start mobile research with a branded app Apps account for 89% of mobile media time, with the other… Read more
When you’re thinking about how to create a mobile app, imagine if you had a tool that could help you create a mobile app that’s worth downloading. Even better, what if you had four great tools that could all increase your chances of success as you plan, build and launch your next mobile app? Well,… Read more
What separates SaaS startups with high-ranking mobile apps from SaaS startups with low-ranking apps? The successful startups usually understand one thing the competition does not: The market. It’s not that they spent more money on marketing. It’s not that they optimized their app for reviews. And it’s not that they raised more venture capital. Their… Read more
It happens to the best of us. We get old. And just as we get old, the apps we love get old too. For any organization with a mobile app, there comes a time when it’s necessary to refresh your mobile app and redesign the UX experience that was once loved and adored by fans.… Read more
The mobile SaaS market is quickly becoming impossible to ignore. Why? It’s projected to reach $19.7 billion this year. The overall SaaS market has been consistently growing year over year since 2008 as well, and is projected to continue doing so, with total market size projected to exceed $130 billion by 2020: Mobile has been… Read more