News and insights on mobile app development, design, and digital healthcare
A few weeks ago, I was travelling with the team and we were stumped trying to pick a place to eat. We analyzed TripAdvisor reviews and Yelp scores and posted in Facebook groups to get advice. The response was, well, overwhelming to say the least. There were more options than we knew what to do… Read more
iOS vs Android… It’s a debate that’s raged on for years. Business owners, software developers, mobile app developers, marketers, university students, salespeople, doctors, book lovers, book haters… No matter who you are or what you do, you’re either an iPhone person or an Android person. There is no middle ground. If one of your friends… Read more
People who understand how to find investors and succeed at raising capital do three things very well: They bounce back from rejection They create a great product story They know how to reach the right people Persistence and resilience are key traits of a successful entrepreneur. When you’re raising capital, you will likely get more… Read more
App store optimization isn’t limited to keyword-stuffing your headline and hoping the app store ranks you above the competition. It’s much, much, much more than that. App store optimization includes all the factors that increase the likelihood of your app being downloaded from the iOS App Store or the Google Play Store. Yes, you can… Read more
What separates SaaS startups with high-ranking mobile apps from SaaS startups with low-ranking apps? The successful startups usually understand one thing the competition does not: The market. It’s not that they spent more money on marketing. It’s not that they optimized their app for reviews. And it’s not that they raised more venture capital. Their… Read more
If you know anything about the app industry, you know that it’s constantly changing. That means that what is popular right now can quickly fall out of favour – looking at you, Yik Yak — tomorrow. These stats will help you understand the app industry as it is happening right now. We have gathered some… Read more
When a startup launches an app that absolutely takes off, it’s no happy accident. It’s the byproduct of having a top-notch startup designer on the team who understands exactly what users are looking for and how to deliver it to them. Great designers aren’t always great startup designers—that is, if they don’t put in the… Read more
It’s one thing to create a successful web app; it’s another thing to create an accompanying mobile app that lives up to the expectations of your already happy customers. We’ve worked with brands who’ve taken on the challenge, so we know what it takes (and how good it feels) to launch a mobile app that… Read more
Mobile usage is way up. People love their smartphones. 77% of American adults now own a smartphone. That’s up 35 percent from 2011. There’s no denying that the power of mobile is changing the way people think. Your mobile device can do more now than ever before. The top brands in the world are realizing… Read more
When it comes to raising capital for your startup, I’m sure you’ve heard enough about the value of storytelling for one lifetime. If instead you’re looking for some practical strategies that you can use when crafting your pitch, then you’ll really love this blog post. It’s a simple rundown of the factors that matter most… Read more