News and insights on mobile app development, design, and digital healthcare
Last week, we were thrilled to see that MindSea was again ranked as one of the top app developers in Canada. We were honored to be included in this list of some of the top Canadian mobile app developers in the industry—it’s always exciting to be recognized among peers. But even more important is the validation… Read more
Integrating simple yet powerful user feedback features allows publishers to collaborate with customers in much more effective ways. Read more
Among many others, increasing revenue is a common goal for publishers. Many aim to do this by leveraging modern mediums such as mobile applications… Read more
Reposted from the INMA Mobile Strategies Blog. When Apple had its big new tech, the advent of apps for Apple TV was an interesting development and one that might have piqued media companies’ interest. There’s a lot of “wait and see” as to whether adding apps to the traditional television experience heralds a new heyday… Read more
As media companies create their mobile strategies, they should think about available niche opportunities, what audience members and advertisers want, and how much user experience is valued. Reposted from the INMA Mobile Strategies Blog Along with their flagship app properties, news media companies have entered the mobile mix with a plethora of app products. We’ve… Read more
Looking for tips and tricks to improve your process when designing for mobile? In this post, we’ll be sharing our thoughts on research and user testing, iterative design, and the role analytics play in shaping digital experiences while informing assumptions. If you missed our previous post 3 Tips to Educate Mobile App Users, we shared our… Read more
Looking for some inspiration to spark your next design? Below we share our thoughts on user onboarding, feedback and empty states. In the coming weeks we’ll be sharing more on research, user testing, iteration in the design process and analytics, so stay tuned! One of the most overlooked aspects of a mobile product is user… Read more
We’re excited to be named a Leader among Canada App Developers by research firm Clutch. The Washington, DC-based site is a prominent listing of development agencies. They surveyed our previous work, client base, and proven ability to deliver on mobile application projects and our favourite part of the research process, client reviews etc. They also… Read more
Media companies will keep 100% of self-sold ad revenue from the Apple News app, which replaces its Newsstand app, with Apple earning 30% from ads it sells for publishers. The New York Times, Condé Nast, and The Economist will be among the first companies to give it a try. Reposted from the INMA Mobile Strategies… Read more
The ideal app is developed based on analytics information that clearly identifies a challenge, prototypes the offering, and tweaks the product based on follow-up testing. Reposted from the INMA Mobile Strategies Blog When it comes to digital platforms, we shouldn’t have to convince you that smartphones lay claim to the “fastest growth” title. But just… Read more