News and insights on mobile app development, design, and digital healthcare
It happens to the best of us. We get old. And just as we get old, the apps we love get old too. For any organization with a mobile app, there comes a time when it’s necessary to refresh your mobile app and redesign the UX experience that was once loved and adored by fans.… Read more
The mobile SaaS market is quickly becoming impossible to ignore. Why? It’s projected to reach $19.7 billion this year. The overall SaaS market has been consistently growing year over year since 2008 as well, and is projected to continue doing so, with total market size projected to exceed $130 billion by 2020: Mobile has been… Read more
It’s no secret, newspapers are struggling as their audiences transition from print to digital content consumption. Black humour in the newsroom refers to the obituary columns as the “subscriber countdown.” With print revenue on a steady decline, and digital display revenue struggling to fill the void, new solutions are required. Enter native ads The concept… Read more
If you know anything about the app industry, you know that it’s constantly changing. That means that what is popular right now can quickly fall out of favour – looking at you, Yik Yak — tomorrow. These stats will help you understand the app industry as it is happening right now. We have gathered some… Read more
When a startup launches an app that absolutely takes off, it’s no happy accident. It’s the byproduct of having a top-notch startup designer on the team who understands exactly what users are looking for and how to deliver it to them. Great designers aren’t always great startup designers—that is, if they don’t put in the… Read more
It’s one thing to create a successful web app; it’s another thing to create an accompanying mobile app that lives up to the expectations of your already happy customers. We’ve worked with brands who’ve taken on the challenge, so we know what it takes (and how good it feels) to launch a mobile app that… Read more
Mobile usage is way up. People love their smartphones. 77% of American adults now own a smartphone. That’s up 35 percent from 2011. There’s no denying that the power of mobile is changing the way people think. Your mobile device can do more now than ever before. The top brands in the world are realizing… Read more
If you’ve ever wondered… What color should my app icon be? Does the color of an app logo have any influence on downloads? What primary color should I use for my mobile app? How do users respond to different color schemes in an app? …then this guide will help you find the answers once and… Read more
When it comes to raising capital for your startup, I’m sure you’ve heard enough about the value of storytelling for one lifetime. If instead you’re looking for some practical strategies that you can use when crafting your pitch, then you’ll really love this blog post. It’s a simple rundown of the factors that matter most… Read more
You’ve built your dream app, and the pre-launch hype is off the charts! It’s now live in the App Store and Google Play and you’re just waiting for those five star reviews to start rolling in, but… They’re not. So what happens now? How do you keep that post-launch hype going? Staying power and a… Read more